2025 Speakers



Chen Tien Yue


Executive Director - Marketing

As Executive Director of Royal Selangor Marketing, Tien Yue has P&L responsibility for Royal Selangor’s marketing companies in Malaysia, Singapore, Australia, China and Hong Kong. Prior to joining Royal Selangor in 2003, he was a consultant with McKinsey & Company’s Southeast Asian office.


Tien Yue holds a degree in Engineering, Economics and Management from Oxford University, UK.


He is a fourth-generation member of this family business.

Exhibit at the show!
Bookings for NRF APAC 2025 will be open in July 2024. Fill up the form below if you wish to be contacted for exhibiting opportunities.