Jill Dvorak
Senior Vice President
Jill Dvorak is the Senior Vice President, Content at National Retail Federation (NRF). She is responsible for driving the overall strategic and operational leadership for global content. Jill leverages her deep industry experience to identify key issues and opportunities to deliver relevant content; oversee engagement with the NRF Digital Council, NRF Marketing Executives Council, and support the ongoing development of NRF’s growing international portfolio.
Prior to NRF, Jill was the Chief Content Officer at CommerceNext, a community, event series and conference for marketers at retail and direct-to-consumer brands. She oversaw the development of industry-leading content across CommerceNext’s annual conference, executive summit, webinars and more. Dvorak joined CommerceNext from NRF where she was VP, Content and Retail Strategy and led all show content, the NRF Digital and NRF Marketing Executives Councils. Prior to that she held ecommerce, marketing and technology roles at brands such as National Geographic, Discovery Communications, and Encyclopedia Britannica. She holds a MBA from Maryland, a BS from Vanderbilt University and lives in Alexandria, VA with her family.