2025 Speakers



Sacha Wilson


Senior Director of International

Sacha Wilson is the Senior Director of International Sales and founding member of the EMEA division at Avalara. Prior to joining Avalara in 2014, he spent more than 20 years in e-commerce sales and management at companies such as Amazon, Arcelor-Mittal, and British Aerospace. During his 11 years at Amazon, his work supported growth of their EU Marketplace as well as launching Fulfilment by Amazon, Amazon Payments and Product Ads. At Avalara, his team helps businesses – including retailers - make tax compliance easier by automating slow and costly processes. He brings an in-depth understanding of ecommerce and the tax issues facing businesses involved in cross-border trade.

Exhibit at the show!
Bookings for NRF APAC 2025 will be open in July 2024. Fill up the form below if you wish to be contacted for exhibiting opportunities.