2025 Speakers



Deirdre Boyle


Chief Membership Officer

Deirdre has over 20 years’ experience leading product, digital, customer experience, andmarketing teams for some of Australia’s most recognised banking and insurance brands. She iscurrently the Chief Customer Officer of Australia’s favourite loyalty program, Flybuys. Deirdre’sfocus is on future-proofing and leading the development and delivery of the brand’s nextgeneration customer strategy, ensuring outstanding experiences are provided to more than 9.5million members across the customer journey. Deirdre is passionate about driving people-centred change, and uniting businesses around a shared, authentic purpose that positivelyimpacts their people, customers and communities. She instils the importance of going the extramile to better understand your customers in her teams and is motivated by the impact truecustomer-led cultures can have in driving sustainable business growth.

Get Your Tickets Now!