Sarah Wang is Vice President of Entertainment – APAC at Authentic Brands Group. She leads entertainment-focused brand initiatives and strategic partnerships across the Asia-Pacific region, working with content platforms, entertainment houses, sports leagues, retailers, operators, and commercial partners to grow and transform some of the world’s most recognized brands.

Sarah brings deep experience across entertainment, retail, e-commerce, merchandising, and brand strategy. She views entertainment as a powerful flywheel for consumer engagement, helping brands build cultural relevance while driving retail growth and market expansion. At Authentic, she has helped lead the regional market entry and relaunch of brands including Shaquille O’Neal, Sports Illustrated, Reebok, and Nautica.

Prior to joining Authentic Brands Group, Sarah led international e-commerce strategy and operations at Barneys New York and held roles with Woolrich and The Children’s Place.

Sarah is an MBA alumna of Harvard Business School and holds degrees from Case Western Reserve University and Shanghai Maritime University.